PLB HITS THE ROAD WITH WHOLESALE PORTFOLIO

PLB will unveil its new and improved Wholesale range in a series of regional roadshow tastings - a first for the company - this February.

The UK’s largest independent family-owned wine business has spent the last 12 months working with suppliers and customers to hone the perfect offering, and will reveal its new expanded list - which now comprises around 350 wines, most of which are exclusive to the On-Trade and speciality Retail sectors - in a trio of trade tastings.

Head of Wholesale Strategy Adam Wyartt comments, “After listening to what our customers want and what our suppliers can give, we’ve significantly revamped our Wholesale portfolio and we want to shout about it! We are very proud of our evolved range which has new lines, new producers and a much broader offering - from carefully selected entry-level price fighters that are essential in the current financial climate, to premium wines both classic and niche.”

Heading out on tour will be representatives of several PLB suppliers including South Africa’s Vergelegen and Spier, Chile’s Viña Ventisquero and Montes, Piccini from Tuscany, Kuehn from Alsace, McWilliams from Australia and Navarra’s Bodegas Ochoa.

Anyone interested in further information about the tastings (which take place on 21st February in Leeds, 22nd February in London and 28th February in Bristol) should contact kate.fairweather@plb.co.uk / 01342 336514.

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Date of issue: January 2012

Further informtion: Alison Mann emma wellings pr
 020 8747 9592 email alison@ew-pr.co.uk

Kate Fairweather PLB
 01342 336514 email kate.fairweather@plb.co.uk